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thorough guide to facebook marketing

 business promotion.facebook as a social media website has gone beyond just meeting and connecting with friends and family, it has become a medium where business owners share information about their business to the audience. infact, facebook is now one of the most effective tool for marketting and

according to DAN LEVY, there are more than two billion connections between people and local businesses in the United States alone,plus about 643 million views and 13 million comments on local businesses fan pages. how much more worldwide??
To be honest, Business owners should start seeing facebook as a marketing platform rather than seeing it as mare social networking platform. FEDDIE JANSSON who is an experienced advertiser on facebook once said that: "a large part of companies' potencial buyers are on facebook, therefor, all companies should have a facebook page were they can interact with customers and share companies news and updates.

facebook marketing

HOW DOES FACEBOOK MARKETING WORK?

just to go contrary to waht so many people are thinking, marketing with facebook has never been easy. it requires effort, time and money. but let me be honest with you, nothing is ever difficult until you make it so. there is struggle behind every success on digital marketing in general.
what you need to start marketing with facebook
facebook has some features which can take your business to the very hight where you want it to. but here we are going to discuse the two major ones.

1. facebook pages

facebook page is one way which you can interact with your potential buyers on facebook from time to time, letbthem know what is in stuck and also find out what they want.
how to set up a facebook page
setting up facebook page is very easy, but you first have to decide yourself, what the page will be used for. if it is for business, let it be so. to create a facebook business page,

- Login to Facebook
before you can create a facebook business page, you need a facebook account.before you can create a facebook business page, you need a facebook account. create a facebook account if you dont already have one. if you have an account, you need to login

- at the top right conner of facebook, click on the drop down and sellect create page.

creating a facebook page


- select the kind of page you want to create. in this case, we selected 'local business or place'

facebook page


- choose your business category and enter your buisness name, then click 'get started'
choosing cathegory

Now your page is up and running, what next?

 invite people to like your page
your newly created page will remain as it is until you tell people about it. Let people know about the existence of your page and what it is realy all about. Unless people like your page, your posts will never show on their news feed, so Make them to hit the “like” button by inviting them.

 Make it easy for customers to reach you
Making yourself available to customers when they need you, creates more trust. It will make them believe you more. Always try as much as you can to answer any question coming directly to you on your page timeline or message box.

 Engage customers
Let your customers take action whenever they visit your facebook page. Infact make sure your customers get engaged in one wy or the other from signing up, to booking etc.

 Give out free gifts
According to research conducted by on , 30% of customers like your facebook page only to get free gifts. Once in a while, offer your customers some free useful gifts . could be “coupon codes”, “ebooks” or even offer free vip membership to your website.

 Promote your page
Take your facebook page to a wider reach by putting some dollars behind it. When you promote your page, chances to get more likes are high.

2. facebook ads

This is where you should pay more attention. As a marketer, advertising is very necesory. If you have some money, spend it on facebook ads. This is why:
  • Facebook offers a plethora of targeting and re-targeting options, that is to say, you can target your audience in any way starting from their age, location, interest etc.
  •  Many people breake up their work day by taking hold to their smartphones for some social media time. Your ads will never be a waste of money because about 800 million users access facebook on their phone every day.
  •  Even if no body is clicking your ads, its continued visibility increases trust and also also create an opportunity of retargeting in the future.
  •  Facebook users check their news feed multiple times per day, giving your audience repeated exposure to yor ads.

How to create facebook ads

watch this awesome youtube video

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Techgetto: thorough guide to facebook marketing
thorough guide to facebook marketing
just to go contrary to waht so many people are thinking, marketing with facebook has never been easy. it requires effort, time and money. but let me be honest with you, nothing is ever difficult until you make it so. there is struggle behind every success on digital marketing in general. what you need to start marketing with facebook
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